UX/UI Designer – Website redesign for MagNews marketing automation platform
What we did
Industry
Digital Marketing
Description
As part of my long-term collaboration with Diennea, I worked on the full UX/UI redesign of magnews.it, the official website of MagNews Digital Marketing Platform. The platform empowers businesses to build automated, personalized communication journeys at scale, based on specific business goals and contact behavior.
This project marked the final milestone of a rich collaboration that began in 2020. It started with an in-depth analysis of MagNews’ rebranding materials, which helped define a consistent set of visual guidelines. From there, I led the UX and UI design of the new website, with a strong focus on clarity, modularity, and marketing alignment.
Working closely with the Diennea team, I translated the new brand identity into a highly usable digital experience. In parallel, I designed updated brand assets to support consistency across digital channels and touchpoints.
It’s a project I’m especially proud of, not only for the result achieved but for the strategic care and design quality applied at every stage of the process.

